London's Favourite Since 1964

Our family likes to think of the store as a second home for London musicians. Visit us today or order online and experience the legendary service that has made us the city’s best music shop for over 50 years. When you come to Bellone’s, you’re part of the family too.

We’re proud to be one of Canada’s oldest independent music stores. It’s what makes us unique – whether you shop online or in store, we personally value your business. When J.B. acquired the shop in 1988, his father John had already built a legendary reputation for fairness and customer service. Musicians from across the country still send us stories about gigs saved and instruments restored thanks to his tireless efforts.

Our philosophy hasn’t changed. We understand that a guitar isn’t just an instrument; it’s a lifetime investment that can be your buddy in bad times and your weapon of choice every time you take the stage. We always stand behind the instruments we sell, and we’ve got 50 years worth of experience and knowledge to work with. No commission, no runaround; just honest advice and an always-open door.

London's Martin Guitar Shop

Visit today or shop online for the city’s best selection of CF Martin acoustic guitars. Trust your lifetime instrument with our lifetimes of experience – one of Canada’s longest-running Martin dealers.


Our in-house technicians check over every guitar before shipping.


Fast, reliable, Canada-wide shipping. No customs, no duties, easy returns.


If it’s in stock online, it’s in the shop. Call today for special orders.